Thursday, April 1, 2010

What kind of "Blogger" are you?

It’s April Fools Day and nothing says April Fools like a fresh blog post. I’ve been taking a long time in between posts and I was beginning to feel bad about that, but then I realized what kind of “blogger” I am.

You see, in my opinion, there are three different types of bloggers. The first type is the “self-important bloggers;” these people blog, Twitter, update Facebook and basically type their fingers off every day. They see themselves as entertainers. Often they are humorous or highly opinionated and if you look closely you can see the definite outline of their ego on everything they touch—not that it’s a bad thing. I've had many a long discussion with my good friend Justin and my girlfriend Dawn about how ego is a central theme in social media. Twitter, Facebook, 4-Square all run under the guise that you are important and entertaining enough for complete strangers to follow throughout the day. Ok, that sounds a bit harsh, but it’s not meant to be. I consider social media just another creative outlet or art-form. I think that being relevant, creative, and entertaining in 140-characters or less is challenging and I respect those that can do it. They are talented in a way that really cannot be taught and really isn’t that what art is all about; talent and ego?

Alright, now the next blogging style is the “dam bloggers”, not to be confused with “those damn bloggers”, which is likely something you’d hear at an AP News convention. What I like to call “dam bloggers” are creative people who have enough fresh ideas to blog, tweet, and spew social media creativity everyday, but they are too busy, unmotivated, or indifferent to do so. What happens to them is they wait until their reservoir of ideas/opinions is full and then they spew all of them onto blog pages, twitter feeds, or Facebook updates. This usually results in either a quick and heavy burst of social media posts or just one really, really long blog post. I think this is probably the most common type of “blogger” or social media user. In this case, these individuals need a creative outlet, but not everyday. They have no real aspirations at making money via social media or even being known for their social media use. They just like to occasionally express themselves and be social and there’s nothing wrong with that. It’s a lot like the term “social drinker”-- it’s somebody who likes to go out and have fun, but not necessarily every night. I’d try to dub the term “social blogger,” but that might get too confusing.

Then there is the final type of social media user. I like to call them the “peer pressure bloggers.” These folks have a blog because everyone else they associate with has a blog. They could also be referred to as “apathetic bloggers.” In a lot of cases, they get the whole “idea” behind blogging and they might even be amazing, creative, insightful writers, but they are missing the level of ego that is needed to be a prolific social media producer/creator. They don’t understand why their voice would matter or if anyone cares about what they would have to contribute. They use social media more as a communication tool than a resource. They use Twitter only with their close friends and Facebook is really just a giant rolodex for their friends and family. Like I said before, this isn’t wrong, it’s just different and that’s what makes social media so confusing and great at the same time. Social media is an art-form and a tool; it’s the “Adobe Creative Suite” of communication devices. There are right and wrong ways to use social media, depending on your desired outcome, but you won’t know if you don’t try. These folks try, but the art of it, really isn’t in their blood. Even so, they can be an important part of the community. As the saying goes, “the world needs ditch diggers too.”

Now, back to my realization of what kind of blogger I am…well, I’m a mixture of type number two and three, with enough ego for a handful of number ones. Lucky for me social media is big enough for all of us.